Lochhead on Marketing
Lochhead on Marketing™ is the award winning, chart topping podcast for entrepreneurs, marketers, and category designers with a different mind. Most people do not like it.
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Recent Episodes
112 Maybe The Only Career Advice That Matters
These days, we hear a non-stop barrage of career advice. Some of them is good, but a lot of them are not. In this episode of Lochhead on Marketing,...
111 Mike Maples, Jr. On How Legendary Entrepreneurs Create Categories
Welcome to a special episode of Lochhead of Marketing. What you’re about to hear are the thoughts of one of the smartest people in Silicon Valley...
110 Category Creation: How To Dam The Demand
With Category Design or Category Creation strategy, we often talk about the distinction between capturing existing demand, and creating new demand. In...
109 Want To Do Legendary Marketing? Do The Opposite
In this episode of Lochhead on Marketing, let’s talk about how to stand out. In many ways, if you want to do legendary marketing, you need to do what...
108 Advice for 30 Year Old Marketers
In this episode of Lochhead on Marketing, let us talk about some advice for 30 year old marketers. I have been asked this question a bunch of times,...
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